At Fredrickson Learning, we like to stay in touch with the L&D industry. You might say we’re hungry for it. We run several thriving L&D communities, and networking is built into the heart of who we are as a company (heck, that’s how I got my job here). But it doesn’t end there. As an L&D […]
“Why are we creating this course?” Most L&D professionals have probably asked themselves this before—whether you’re an instructional designer or a learning leader. The answer, of course, should be, “To achieve a business goal.” After all, that’s why we, in organizational learning, do what we do. Too often though, instructional designers don’t do enough to tie […]
2015 was an excellent year for us: we turned 30, our events went well, we changed our name to Fredrickson Learning, and we put up this fancy new website. We have a lot to be thankful for because we made it through some big changes. Sure, they were self-imposed changes, but changes nonetheless. It’s a reminder that, to […]
We want people—clients and on-site coworkers—to enjoy the experience of working with us, and we hire our people accordingly. At Fredrickson Learning, we provide people with the right skills and knowledge for each assignment, of course. But we also strive to add something more. That “something more” is what we want to share here, because it’s part of […]
Why do some businesses pay to train their customers? Well, it turns out they can save lots of money this way, which the article expands upon. Here’s my favorite quote: “As customers educate themselves, they voluntarily absorb knowledge about other products and services (features, benefits and unique value proposition), without active involvement from the salesforce or […]
Have you ever wished your subject matter expert (SME) could share their knowledge with your learners? I’m guessing you have.