Mobile Learning - mobile first design

This is a great article that cleanly outlines tips for writing for mobile. 6 Tips for Effective Mobile Copy ‘The Golden Triangle’ is fascinating — the majority of users’ attention is on the upper part of the screen, which should guide designers’/developers’ content decisions. Also, ‘if you don’t connect in a couple of seconds, you’ve […]

How a large healthcare company rolled out new call center training under tight deadline

In following @Learning2015 this week (the week of Elliot Maisie’s conference: 2015 Learning), I was intrigued by a tweet that proclaimed “Learning styles are NOT effective for learning design.” The tweet directed me to this article, which provides evidence for the claim. Learning Styles are NOT an Effective Guide for Learning Design In the paragraph […]

Learning Technology & Trends

Continuing on the theme of recent posts about the role of gamification in learning design, this article provides some relevant insights not only about what’s wrong, but how to do it right. My favorite pairing of why it’s broken/how to fix it? “Displacement of rewards. It’s been demonstrated that offering any kind of reward on behaviors […]

The Business of Learning - learning ecosystems

When working with our clients, we often ask about the impact of a planned change on the organization. We’ve also been observing a trend where many companies are employing change managers within the organization – either as a specific role or as a capability. I’ve also noticed a great increase in the number of individuals […]


Here’s a good LinkedIn post about important considerations for the visual design of eLearning. We employ many of these strategies in our own eLearning work at Fredrickson. I like the concept of ‘quiet’ design as a subtle way to make learning experiences memorable. 5 visual design strategies for learning experiences by Dorian Peters

Accessible Learning

At first glance, creating eLearning that’s accessible may seem as simple as expanding the technical requirements for building eLearning to meet a set of technical accessibility standards. It all sounds very simple, but the process is, unfortunately, much more complex. In this blog, I’m going to tell you about some of the common challenges to […]